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Sunday, August 17, 2025

The Power of 3.5%: Why Small Numbers of People Can Change Everything in Texas and the World by Angela Valenzuela, Ph.D.

The Power of 3.5%: Why Small Numbers of People Can Change Everything in Texas and the World

by

Angela Valenzuela, Ph.D.

Rally demonstrators, Austin, Texas Aug. 16, 2025

I was at yesterday's protest on redistricting at the capitol and saw this sign that read: "This is what stealing an election actually looks like?" with 3.5 % in the lower, right-hand corner. I’ve been thinking a lot about this figure that keeps resurfacing in movement circles and decided to look this up.

In their analysis of hundreds of resistance campaigns worldwide from 1900 to 2006, Chenoweth and Stephan (2011) found that nonviolent movements were consistently more successful than violent ones. A key takeaway from their research is that movements with the active participation of at least 3.5% of a country’s population almost always prevailed. While not a rigid formula, this finding highlights the potential for ordinary people, when organized and persistent, to destabilize authoritarian regimes and force major change.

Chenoweth (2013) points to numerous historical examples that illustrate this pattern, including the People Power movement in the Philippines, the Cedar Revolution in Lebanon, and the Rose Revolution in Georgia. It is a reminder that even in the face of overwhelming power, ordinary people, when organized and committed, can alter the course of history. Do check out Chenoweth's excellent viral Ted Talk delivered in Boulder, Colorado on November 4, 2013.

Their research continues to shape how activists and analysts interpret protest movements around the world. The 3.5% benchmark has become a symbolic way to assess when a movement has reached the kind of critical mass that can reshape political realities.

But here’s where we need nuance. As Chenoweth herself warns, this is not a magic formula. It’s not simply about reaching a numerical threshold; it’s about the quality of the organizing. Are people disciplined in non-violence? Are demands clear and resonant? Are movements well organized, diverse, and premised on coalitions of conscience?

Congressman Greg Casar in Austin Tx Capitol
Aug. 17, 2025
Do movements draw from all corners of society—including defectors from the very systems they seek to challenge? And are we, in this moment, even defining our struggle as one against authoritarianism? The answer to all of these questions is a resounding "yes" here in Texas. Moreover, this is certainly the language we heard yesterday from various speakers, including Congressman Greg Casar and Dolores Huerta.

Still, the number is instructive. In U.S. terms, 3.5% translates into approximately 12 million people. Imagine that many marching, boycotting, striking, voting, and creating alternative institutions of care and solidarity. That’s the scale of participation needed to shake the foundations of any unjust system. Importantly, many successful movements succeeded with far fewer numbers—but never without the critical mass to make repression untenable and the status quo unsustainable.

Dolores "Pinky" Carrillo

So, what does this mean for us? It means we cannot dismiss the power of people in the streets or belittle the power of protest. I adore my dear friend, Dolores "Pinky" Carrillo, who I always see at rallies and mobilizations in Austin—and often members of her family, as well—advocating for the civil and human rights. Pinky regularly travels to Washington, D. C. to advocate for disability rights.

I love the pride and passion for organizing that I see in many of our youth like Cameron Samuels who founded a massively successful youth movement in Texas named Students Engaged in Advancing Texas and Edwin Escamilla, young people who are on fire for a more just and caring world.

Cameron Samuels & Martha P. Cotera

I adore our elders like Martha P. Cotera who literally motivated me yesterday to get out of the house and to get Dezaree Walker and me to the march that I somehow hadn't heard about until Friday evening. 

I love knowing that if I make my way to the capitol, chances are that I will run into many students, friends and colleagues without whom life would feel less enriched. I feel truly blessed and fulfilled by the intergenerational and intersectional alliances and authenticity that is always so beautifully expressed in our social movements. 

IMG_1527.jpg
ACC Student, Edwin Escamilla & me

Cynthia Perez & Dezaree Walker

This is what we must never underestimate, namely what happens when everyday folks—small business owners, nonprofit sector friends, teachers, students, workers, and families—decide they’ve had enough. Numbers matter, but so do strategy, vision, and persistence. We are, as Chenoweth notes, in uncharted territory, with authoritarian regimes learning how to neutralize even mass protest. However, this only makes our work more urgent.


Who knows—maybe we in Texas already have the 3.5%. What we need is sharper focus on our organizing, our messaging, and our collective voice. What is the resonant message, the positive vision, the powerful rhetoric that can move people from passivity to action? Whatever it is, if you can see the smiles on these faces, it's happening!


I really encourage you to treat yourself to Erica Chenoweth's inspiring, data-driven TEDx Talk in Boulder, Colorado. 


I hold onto this: democracy has never been gifted from the top down. It has always been claimed and reclaimed from the bottom up. And if it takes 3.5%—or fewer—to bend history’s arc toward justice, then surely, we can—and indeed must—rise to that challenge.

Sí se puede! Yes we can!

-Angela Valenzuela

References

Chenoweth, E. (2013, February 18). The success of nonviolent civil resistance | Erica Chenoweth | TEDxBoulder [Video]. YouTube. https://www.youtube.com/watch?v=YJSehRlU34w

Chenoweth, E., & Stephan, M. J. (2011). Why civil resistance works: The strategic logic of nonviolent conflict. Columbia University Press.

Leingang, R. (2025, July 17). What is the 3.5% protest rule and what does it mean for the US? The Guardian. https://www.theguardian.com/us-news/2025/jul/17/what-is-the-3-5-percent-protest-rule?utm_source=chatgpt.com

Stephan, M. J., & Chenoweth, E. (2008). Why civil resistance works: The strategic logic of nonviolent conflict. International security33(1), 7-44.



3 comments:

  1. Dr. Valenzuela,

    Like you, I am intrigued by the statistics. The evidence is undeniable: movements that engage just 3.5% of the population are twice as likely to succeed as violent ones.

    3.5% is a measurable and actionable goal; I see the strength in numbers.

    I am inspired by creative tactics of resistance, such as stay-at-home actions and buyer boycotts in response to ICE raids and Target’s anti-DEI stance. Law enforcement officers tend to deflect when they see family and friends among protesters (as was true of ICE agents driven out of a neighborhood in Washington, D.C.). I believe the increased visibility of nonviolent movements can help draw in hesitant supporters (true for me, as well as for rural communities like Eagle Pass, TX). I agree with Chenoweth’s call to highlight the civil disobedience of the Women’s Rights Movement, the Civil Rights Movement, and the Labor Movement.

    29.2% of the total U.S. population voted for the MAGA Movement in the last election; now, it is imperative to articulate our struggle against bigotry and authoritarianism.

    So, what’s the next move?

    Service. It is a guiding principle in my own life. I have been called to action in response to policies that negatively affect the well-being of people in my community.

    As a first-generation college student, I have grappled with housing instability and substance abuse, been penalized by the criminal justice system, and witnessed the detrimental effects of educational inequality and systemic racism. Personally, I have also experienced deep depression. I now understand that access to resources and support is essential to the well-being of any individual.

    I choose gratitude as an act of resistance. Each day is an opportunity to choose our own attitude, to choose our own way. I find joy in each person and in each encounter, in art and through music. Along the way, we share vulnerabilities and a commitment to one another that translates into a community with a deep sense of belonging.

    In a world so divided, it is necessary to stand in support of those experiencing suffering and inequality. My service has been dedicated to empowering underrepresented groups and creating spaces where they, too, can choose their own way.

    In the end, I believe our greatest act of resistance is to serve. If 3.5% is all it takes to transform our society, then each of us carries the responsibility to lift one another up and remind ourselves of our collective power.

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    1. Anonymous7:30 PM

      Thank YOU for your response. Your words lift me up. Gracias!!!

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  2. Anonymous9:42 AM

    Thank you for this deeply thoughtful and inspiring reflection. I appreciate how you’ve woven together the 3.5% threshold, historical examples of nonviolent resistance, and your own lived experiences. You remind us that numbers alone are not enough; it is how we embody those numbers, through service, gratitude, and daily acts of solidarity, that truly makes movements transformative.
    Your framing of service as resistance resonates profoundly. It echoes what Dr. Roberto Cintli Rodríguez called "creation-resistance"—the work of not only saying “no” to injustice, but also creating spaces of healing, joy, and belonging. These are spaces of love that we all so desperately need, especially in these times..

    The vulnerability you shared around your own struggles makes clear that movements are not abstract; they are made up of real people carrying real wounds and real hopes. It is in lifting each other up that we sustain both ourselves and the movement.
    I also hear in your words the urgent call to action: if 29.2% could be mobilized around a politics of exclusion and fear, then surely 3.5% grounded in love, justice, and solidarity can change the course of history. The next move, as you so powerfully suggest, is to keep showing up—in service, in joy, in gratitude, and in organized collective action.
    Thank you again for sharing so generously. Your words are a reminder that resistance takes many forms, and that service, rooted in love for our communities, may well be among the most revolutionary.
    In deep appreciation of your heartfelt words and commentary.
    Angela

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